
Jon Way
Jon Way Studio
I'm an independent Design Director based out of Los Angeles with ±15 years of experience.
SPEAKER
I'm currently working with various clients/collaborators on progressive branding and interactive works. I've spent the bulk of my career at interactive agencies, but as an independent, I split my time between client work, and various passion projects to continually broaden my creative horizons.
ABOUT THE TALK
Looking at how 'the unknown' permeates creative work to its core, discussing some by-products of its presence, and the risk/reward of leaning in. The idea of the talk is to go into how nearly all levels of creative work exists in the absence of definitive answers. The range of its presence is in the technical details of design, to the ways to think and approach design, and to what the 'ideal' career path is. Throughout the talk, I plan to go through some examples of previous work to exemplify some of these points, observations of its dynamic at play in our broader industry/parallels to everyday life, and use personal experience to exemplify the risk/reward of embracing it.

From Fantasy to Relevance: Elevating Design Through a Strategic Lens and Contemporary Culture

Beyond tweening

Catching A Vibe: Enriching the story behind the Patta x Tommy Hilfiger shopping experience

The balance between Creative and Performance

In-house way of managing brand distinctiveness and advertising production. 2000 assets at a time

Building omnichannel ecosystems through design, strategy and future planning

Smooth It! Game Feel in 3D Websites


How to Make Terrible Branded Content

The Future of Design with AI

Into the Details

Valerie Fuchs Developer

How to take advantage of Megatrends to build digital products & services

How I Saved on Therapy for So Long: a Dev Story

Deep diving with a small team




Creating multiplayer 3D environments in the browser

Building Headless on Shopify with Hydrogen: Patta x Tommy Hilfiger

Going headless without headaches: developing custom e-commerce and CMS integrations

A tale of photogrammetry, backflips and identity

Create Engaging “Scrollytelling” Experiences With React & GSAP


Taking Brands Further

Rendering the Invisible - Set ColorMask To False

Leaning into the Unknown

THE CURSOR OF AI



Go next level with little big details and motion
Get ready to dive into a sea
of knowledge and uncover
the most cutting-edge
trends shaping the future
of the industry.
Psst! Awwwards is the most visited
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We recognize the talent and effort of
the best web designers, developers
and agencies in the world.
We recognize
the talent
and effort of
the best web
designers,
developers
and agencies
in the world.
Every year we hold conferences in iconic cities
across the
globe including New York, Amsterdam, Paris, London
and
Los Angeles, to discover trends and new
technologies,
network and unveil the secrets of the Internet.
Every year we hold conferences in iconic cities
across the globe including New York, Amsterdam,
Paris, London and Los Angeles, to discover
trends and new technologies,network and unveil
the secrets of the Internet.
